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Clinical evidence strategy
Clinical evidence strategy is the architecture of the program: what must be shown, in whom, and in what sequence. Intended use, the proposed indications, and a protocol written for clinical practice — not rebuilt after it reaches a CRO.
Clinical evidence strategy planning
Map intended use against the evidence that exists. Name the gaps for FDA, notified bodies, and treating physicians. Sequence feasibility, IDE, pivotal, and PMCF against what the company can fund.
Protocol design and synopses
Structure the core trial: objectives, entry criteria, target population, visit schedule, and procedure burden. Short enough to socialize. Specific enough to write from.
Endpoint selection
Primary, secondary, and exploratory outcomes that regulators will accept and that the specialty will believe.
Control-group strategy
Evaluate sham, active comparator, and standard-of-care arms for necessity, ethics, and what labeling will require.
Trial design
Feasibility through pivotal — designed for approval, time, and the clinic.

